Angry reaction to a cold call as a man grips his phone mid conversation indoors. Cold calls interrupt your day. You answer an unknown number and someone launches into a sales pitch while you are busy. The reaction is irritation, raised voice, and a demand to stop calling. Then the phone rings again. Solar panels. Again. This week I was speaking with a marketing specialist who said something uncomfortable. Cold calls still work. Not emotionally. Not politely. Financially. So h

Balance between tradition and evolution in Pilates and yoga teaching. Yesterday I read a post on a classical Pilates social media thread that stopped me for a moment. The writer claimed that in the method you needed 25 personal training sessions before you were allowed into the open studio to practise. According to them, if you had not done those 25 sessions, you were not considered classical. This was new information for me. New, but not surprising. Even inside the classica

As you embark on the exciting journey of opening your Pilates studio, it's essential to recognise that this venture is not just about the...